THE BRAND
Drybar was created in 2010 by longtime hair stylist, Alli Webb. Her philosophy was simple: focus on one thing, and be the best at it.
For Drybar, that's blowouts.
What started as a one-woman mobile blow-dry business, has grown into a nationwide obsession. Drybar now has 70+ locations, a growing product and tool line, and AIM is a New York Time Best Selling author with the how-to book, The Drybar Guide to Good Hair for All.